This paper evaluates methods to increase plant value by utilizing overall equipment effectiveness (OEE) through total productive maintenance (TPM). TPM is a quantitative measurement method that evaluates the efficiency of a machine or integrated production system. The study focuses on improving equipment performance and system reliability in an automotive production plant, aiming to reduce operational failures. Three cases from the automobile industry were investigated, demonstrating the most effective way to enhance OEE with the support of TPM's pillars. The results show that implementing all TPM pillars in a systematic manner leads to continuous industry improvement. The actual OEE levels for the analyzed machine were 70.62%, 64.34%, and 67.63%, with OEE improvements of 7.29%, 9.17%, and 6.8%. These results emphasize the importance of sustainability in achieving high-performance objectives and establishing a robust foundation for implementing the TPM model in the automobile industry.