The study aims to analyze how factors affect satisfaction with the fitness centre. The conceptual framework comprises the following factors: physical environment, customer value, supporting services, and switching cost. These variables are independent, and customer satisfaction is the dependent variable and is predicted using these independent variables. The study utilized the descriptive research design. The population of the study includes all consumers who have been members of fitness centres. The sample size for this study is 220. A quantitative approach was used in this study. This study employed descriptive statistics to evaluate the demographic characteristics of the respondents. Also, inferential statistics like correlation and regression were used to answer the questions and test the hypotheses. The correlation analysis reveals that all the factors positively correlate with customer satisfaction at the fitness centre. The multiple regression analysis indicates that each factor significantly impacts satisfaction with fitness centres. The study concluded that customers would be satisfied if services were set against costs. Customers demand quality service because they have invested money, time, effort, and emotional well-being.