In a company, staff retention is crucial since it has an impact on productivity. The goal of this study is to determine how various employee retention techniques, such as performance-based bonuses, flexible work schedules, timely promotions, and career development programmes, affect both employee performance and retention. The study's findings indicated that employee retention techniques have a favourable impact on both staff performance and retention. As employees are expensive to acquire and difficult to retain, the theoretical framework of this study would encourage businesses and their employers to consider them vital resources