Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
The research examines two main objectives presented in this study, that are to identified main barriers of a successful business communication strategy faced by Indonesian SMEs exporters to survive in the pandemic times on the first stage, and then continued with an investigation on the critical determinants of a successful business communication strategy to increase the survivability of Indonesian SMEs during pandemic on the second stage. Qualitative methodology was adopted to achieve the research objectives