This paper provides the in-depth analysis of supply chain management of pomegranate. Pomegranate farming is a significant source of income for many farmers, and efficient supply chain management is critical to ensure that the produce is transported to different markets while maintaining its quality and freshness. The paper outlines the different stages of the supply chain, including farming, harvesting, sorting and grading, packaging, transportation, and marketing and distribution. It also highlights the challenges faced by farmers and stakeholders in the supply chain and discusses possible solutions to improve the efficiency of the supply chain. The research draws on a combination of primary data collected through interviews with stakeholders in the supply chain and secondary data from relevant literature. The study found that the majority of the famers depends on institutional credit from government and preferred bhagwa variety. Producer-commission agent – retailer- consumer channel was found to be good. Bacterial blight and water scarcity was the main problem faced by the farmers in the pomegranate production.