Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
Volume - 13 | Issue-1
A SEBI reports released in March 2017 revealed that 90% of India’s domestic savings were going into bank deposits 9% in mutual funds and 1% or less in equity instruments. The tendency of investors to avoid risk or remind risk-neutral was attributed as the major reason for this pattern of investment behavior. However, there has been a slow but study shift towards equity investments over the last three years. Data on Demat accounts revealed that it took 665 days for Demat numbers to move from 4 crores to 5 crores, 339 days to move from 5 crores to 6 crores, and only 166 days from 6 crores to 7 crores. In particular