Online shopping has become critical in the 21st century as most people are busy with hectic schedules. During the COVID-19 pandemic, people's mobility was limited, so they resorted to online buying, especially for their basic needs. This study aimed to determine the influential factors on the online buying behavior of students of Northern Iloilo Polytechnic State College (now Northern Iloilo State University) – Victorino Salcedo Campus, in the Municipality of Sara, Iloilo, Philippines, amidst the COVID 19 Pandemic. This descriptive-survey research was undertaken, and a researcher-made questionnaire was used to gather the needed data. The respondents of this study were 100 purposively selected students from Bachelor of Science in Hotel and Restaurant Management, Bachelor of Science in Tourism Management