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ISSN 2063-5346
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TRAINING AND DEVELOPMENT THROUGH E-LEARNING: PRACTICES IN FMCG COMPANIES IN INDIA

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Dr.K. Sumitha
» doi: 10.48047/ecb/2023.12.si12.102

Abstract

Purpose: This review research paper aims to examine the current practices of training and development through e-learning in Fast Moving Consumer Goods (FMCG) companies in India. The purpose is to explore the effectiveness and implications of e-learning as a training tool in the FMCG sector. The study is grounded in the theoretical frameworks of adult learning theory and technology-mediated learning. It seeks to understand how e-learning can be integrated into training and development programs to enhance employee skills and knowledge acquisition. A comprehensive literature review was conducted to identify relevant studies and articles related to e-learning in the FMCG sector in India. The review includes studies that discuss the use of various e-learning platforms, strategies, and methodologies employed by FMCG companies for training and development purposes. The findings of this review reveal that e-learning is widely adopted by FMCG companies in India for training and development initiatives. It offers several benefits such as flexibility, cost-effectiveness, scalability, and personalized learning experiences. However, challenges related to technology infrastructure, learner engagement, and content design need to be addressed for successful implementation. This research provides insights into the current practices of e-learning in the FMCG sector in India, highlighting the benefits and challenges faced by organizations. The findings contribute to the existing literature on e-learning and offer practical implications for FMCG companies aiming to enhance their training and development programs. Moreover, this study emphasizes the importance of leveraging e-learning to bridge the skills gap in the Indian workforce, thereby addressing social implications related to employability and economic growth. This review research paper offers a comprehensive overview of the practices of e-learning in the FMCG sector in India, consolidating the current knowledge in this area. The study contributes to the limited existing literature by emphasizing the specific context of FMCG companies in India and their unique challenges and opportunities in implementing e-learning. The paper also identifies potential areas for future research and provides valuable insights for practitioners and policymakers.

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