Hotels use different distribution channels, be it online or offline, to sell their rooms to target patrons. Some of the common distribution channels hotel properties uses are online travel agencies, hotels’ official websites, metasearch platforms, phone bookings, and global distribution channels. There are so many mid-range hotels in Delhi and NCR which depend only on conventional distribution channels. Their managers are more likely to have a lack of proper knowledge about online distribution strategies. There is a broad gap between average room tariffs between premium-range and mid-segment properties. There is also a great demand for affordable rates for world-class services and that demand is likely to grow.